Ich bin itdesigner...

...weil nicht nur am Schreibtisch mein Herz für Meisterplan schlägt.

Annegret | Head of Marketing

Content Marketing Specialist (m/f/d) EN

Absolventen, Berufserfahrene
Tübingen, Deutschland (remote)

We are itdesign

As the marketing team we are the key driver that brings our cloud software Meisterplan forward. Our mission is to transfer our passion for Meisterplan to all our customers and interested clients. We never stop learning, thrive on creativity and support each other in our daily work in cross-functional teams, which makes our team and each and every one of us successful.

Your Mission

  • Further conceptual development and communication of the Meisterplan story in US English in the form of compelling tech-oriented case studies, help articles, white papers, eBooks, brochures and similar marketing content
  • Copywriting of creative Google, Bing and social ads plus slogans
  • Support regular product launches and feature releases by delivering high-quality messaging
  • Assist in the implementation of feature campaigns including internal and external product release communication, content and creation of assets
  • Support marketing and enablement video production with product related content
  • Creative conception and structured planning of Demand Generation Campaigns, mainly for the US market
  • Monitoring of relevant KPIs and providing of analysis and recommendations to optimize our English-language marketing efforts


Your Profile

  • (Young) professionals or graduates with first experience as a copywriter, journalist or with a Bachelor's degree in the field of journalism, communications, content marketing or a comparable field
  • Exceptional written and oral communications skills in English, US English language skills at C2 level - German language skills a plus, but not required
  • Affinity for IT and software products, preferably in a B2B context
  • Excited to become a market, customer, and product expert to communicate our product`s value with confidence
  • Skilled team player who collaborates closely with cross-functional teams to achieve excellent results
  • Ability to work and execute in a fast-paced, dynamic environment with regular and frequent product releases